by Jordan Novak | Jul 11, 2017 | Biz Tips
What does it mean to own something? I can say that I own my car or that I own my house. I have paid for them, and they are mine. What about my business? I created my business through a lot of hard work and I’m proud to say that I’m a business owner. Each of these things I can lay claim to and I have them in my possession. What about your business data? All of those contacts, opportunities, payment information, segmented lists, all of those things that are incredibly important to your business. These things belong to you, but you can’t lock these things away in your home or office, they live within Infusionsoft. This is a good thing – with Infusionsoft you can do awesome things with all of this data. Your campaigns drive your business and your business thrives with Infusionsoft. But every business owner has to ask himself the question – if something happens to Infusionsoft, what impact would that have on my business? If you don’t have a backup plan, then you could lose your customers. Don’t get me wrong – I have no doubts about the reliability of Infusionsoft to keep your data safe and secure, and they aren’t going anywhere. I’m just talking about being responsible for your data and having a backup plan. Taking Ownership is Taking Responsibility Remember that time that your computer randomly died and you could never get your family pictures back? We’ve all experienced something like this before, and it’s a terrible feeling. Imagine losing all of your customer data – email addresses, purchase history, everything....
by Jordan Novak | Apr 11, 2017 | Blog, Tools
Your business depends on Infusionsoft – and that’s a good thing. Infusionsoft provides rock solid marketing automation and your business would barely be treading water without it. But how safe is your Infusionsoft data? I mean – what are the chances that your data might just disappear, or that half of your contacts inexplicably lose all of their tags? The Good and The Bad… First – let’s give you some peace of mind. Infusionsoft uses strong industry practices to safeguard your data. They do run regular backups and data corruption is rare. Now – the bad news. While rare, data corruption happens sometimes every once in a while. We’ve all been using computers since we were kids, right? We’ve all had a Word document decide to die on us and we lost our homework back in high school. We’ve all hit the backspace key while filling out a survey online and our computer decided to go back a page and killed all that information we had already typed in (How many of you actually went back and filled it in right away as opposed to slapping the keyboard in frustration and going to eat an ice cream bar?) 3 Infusionsoft Data Loss Events We’ve Seen First-Hand In the world of Infusionsoft, there are a number of things that can cause data loss, nearly all of it related to human error, but either way you’re left struggling to get your business running again after taking a couple of days to rip your hair out in frustration. Here are 3 examples of data loss events that Novak Solutions has been witness...
