by Jacob Allred | Dec 2, 2014 | Tips
Infusionsoft doesn’t let you pause campaigns. Once your campaign has gone live, the only option you are given is to un-publish and delete it. But what if you need to put it on hold for a few days? Or what if you want to stop the campaign, but leave it in your account so you can repurpose it for a new campaign? This simple workaround makes that possible! First, edit your campaign. Next, select the line going from your entry goal to your sequence. Hit the delete key to make it disappear. Once the connection to your sequence is gone and your campaign is published, your contacts won’t be able to enter your sequence. The campaign is effectively paused. But what about contacts that are already in a sequence? If you want to remove them from the sequence, hover over the sequence and click the blue people icon. Click Actions, then Start/Stop a Campaign Sequence. From this screen you can choose which campaign and sequence to stop. Select Stop in the first box, your campaign in the second box, and the specific campaign sequence in the third box. Click Process Action to stop the campaign sequence. You can repeat this step if you need to stop multiple campaign sequences. To get your campaign going again, all you have to do is re-connect your goal to your sequence, then publish your...
by Jacob Allred | Nov 27, 2014 | News
Buy any of our products today (11/27) through Monday (12/1) and get 20% off of your order. Not sure what to get? Try our SurveyMonkey integration to automatically import your survey results into Infusionsoft, or Cloud Backup to automatically create secure backups of your Infusionsoft...
by Jacob Allred | Nov 25, 2014 | Tips
Different contacts have different needs and interests. Instead of having a plain campaign that sends all your contacts through the same sequences, you can create multiple sequences tailored for your different contact segments. Infusionsoft makes it easy to route your contacts to the most applicable sequence using a decision diamond. Follow along below to learn how to do this, and to see a few examples of when this could be useful for you. Create your sequences You’ll need at least two sequences, but can create more if needed. These sequences will run different tasks based on the attributes, characteristics, or behaviors of your contacts. For example, you might have a sequence that contains marketing written to appeal to those that are 18-34 years old, and another for those that are 35+ years old. If you are using last week’s tip that shows you how to track your AdWords traffic, you could have different sequences based on which ad or keyword drove the contact to your site. Create your decision diamond An Infusionsoft decision diamond allows you to connect one campaign goal with multiple sequences. To create the decision diamond, connect your goal to your first sequence in the campaign builder like you normally would. Then, connect the goal to each additional sequence you’d like to use, one by one. The decision diamond will automatically appear when a goal is connected to multiple sequences. To configure your decision diamond, double click it. Determine your criteria Which tags, contact fields, or form fields will you use to drive your campaign? Infusionsoft lets you use multiple criteria so you can make complex...
by Jacob Allred | Nov 18, 2014 | Tips
With a bit of JavaScript, you can easily track which AdWords keyword led a specific contact to fill out an Infusionsoft web form. As you collect this data, you can easily use it to adjust your campaigns both in and out of Infusionsoft. For example, you may find that some AdWords campaigns drive a lot of traffic but not a lot of web form submissions. You might also want to send your contacts to different Infusionsoft campaign sequences based on which creative or keyword sent the contact to your web form. Next week we’ll expand on today’s tip to show you how to easily accomplish this. Follow along below to find out how you can track your AdWords keywords in Infusionsoft. Update your AdWords campaign AdWords provides a tool called ValueTrack that allows you to dynamically add parameters to your landing page URL. You’ll use this tool to add the ad’s keyword to your URL so they’ll be available to the web form. To do this, add ?keyword={keyword} to the end of your landing page URL. If your URL already has a question mark in it, use an ampersand before keyword instead of a question mark. For example, your landing page might be https://novaksolutions.com/branding/?keyword={keyword} You can also track specific creatives instead of (or in addition to) the keyword your visitor clicked on. This is especially useful if you run A/B tests. To do this, use ?creative={creative}. For example, to track keyword and creative you could do something like this: https://novaksolutions.com/branding/?keyword={keyword}&creative={creative} Create a custom field Next, create a custom text field for contact records. This will hold the keyword that brought your contact to your web form. If you aren’t sure...
by Jacob Allred | Nov 11, 2014 | Tips
Infusionsoft product bundles make it easy to sell one or more products together, along with an optional pre-applied promo code. You can also choose which shopping cart theme to use for the bundled product and which type of cart checkout you’d like (single- or multi-step). Create Your Bundle To create your bundle, go to E-Commerce→E-Commerce Setup, then choose Product Bundle Links. Next, choose one or more products to add to your bundle. Choose your checkout type, theme, and optionally a promo code. You can also prevent your customers from removing the items from their cart, and clear the cart before adding the bundled products. Use Your Link You’ll be given a product bundle link. Use this link in emails, on your website, or anywhere else you’d like to give your customers a one click option of adding multiple products or a pre-selected promo code to their...
